Website Design and Development

The custom websites we design are as diverse as the clients we serve. Each has its own story to tell, its own message, its own style. Yet, there is a common core throughout; simplicity.

With the barrage of information people are inundated with on a daily basis, we believe it is critical to get your message across as efficiently and effectively as possible. As a professional website design and development company, Westchester Media Works will work with you to identify your core message and how best to deliver it to your audience in a memorable way.

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Website Design

Your website will likely be the first impression you or your business make online, so it’s important to get it right. A good design will effectively communicate who you are and what you have to offer through the use of imagery, motion, interaction, and of course words. The basic design principle form follows function dictates that your website’s content will be the driving force behind a successful design. An important part of the design process will be for us to get to know you or your business, to review any content you may already have, and to work through various ideas on how best to communicate your message.

What happens behind the scenes is equally important. If a website doesn’t display or function properly your message is lost. A website that is built to follow industry standards will display and function properly on a wider range of devices and will better withstand the test of time. The websites we build undergo W3C validation and are tested on a range of popular devices. They are also tested on current versions of the most popular browsers based on W3C statistics, including Chrome, Edge, Firefox, Opera, and Safari.

UX Design (User Experience)

Simply put, UX design is the process of improving the usability of your website, and the impact this has on the satisfaction of your visitors. At its most basic level, good UX design will help ensure that navigating your website is seamless and intuitive regardless of how it is being viewed. Given the range of digital devices in use today, and the varying methods of interaction, good UX design is an essential part of the design process.

Custom Coding and Technical Development

Developing a website that doesn’t have unique requirements is rare. Even when we start with an existing turn-key template or theme, customizations are inevitably required. We build custom websites from the ground up, develop custom data driven systems, custom CMS templates, and custom plugins. Customizations are par for the course, and we have the experience to deliver on your needs.

Mobile Website Optimization

In today’s culture it is essential that your website display and function correctly across all platforms. All of the websites we build are mobile friendly, and we test your new website on a wide range of popular devices to help ensure it always looks and behaves its best, regardless of how it’s being viewed.

Content Management Systems (CMS)

Whether we are building a basic portfolio website or an advanced e-commerce or membership website, WordPress provides a powerful, user-friendly framework to fulfill the needs of our clients.  WordPress has a large selection of third-party themes and plugins to choose from that can enhance its appearance and functionality at a lower cost, or we can develop a completely original theme or plugin from the ground up.

Search Engine Optimization (SEO)

Our expertise in website optimization can play a critical role in the success of your marketing campaigns. If you are going to invest in marketing services, we can ensure your website is running optimally as measured by industry standard tools such as  PageSpeed Insights, GTMetrix, and Seobility.

Use the links above to test your own website, or ours. The results from testing our own website are outlined below. We can achieve similar results for you.

PageSpeed Insights
All of our pages score 100 in every category for both mobile and desktop except performance. Performance will vary due to several factors, such as server load. But even our homepage, which includes a massive video and is hosted on a shared server, typically scores an impressive 87-96 on mobile and 96-100 on desktop. Our secondary pages typically score between 96-100 on mobile and 100 on desktop.

Our home page typically scores a B with all categories showing green. Our secondary pages typically score an A rating — even those with slideshows.

Our home page typically scores an impressive 86%, with secondary content pages scoring 80% or above. Even project pages, which are light on content, consistently score above 70%.